Strong Control of Your Print Workflow? Or Is It Your Master? Advice Here

Creating communications today is a business that takes strategy, planning, and optimized execution. As brands and organizations create communications with the intent to deliver in both electronic and physical formats, managing the production is crucial. The printing side of information production often requires finishing considerations. For example, publication printers juggle the printing of book blocks, bindery operations, cover printing, and book assembly. Direct mailers may print in multi-up layouts that require complex folds, cuts, and perforations as they are prepared for insertion into the mail stream. Even transaction printers manage complex cut, perf, and fold processes in addition to inserting into envelopes, sometimes with additional pre-printed material.

In this SolimarSecrets ROI Boost video series, Drew Sprague, President of Solimar Systems and Pat McGrew, Managing Director of McGrewGroup, discuss finishing and why defining the workflows ahead of it in the print production environment are critical to an efficient time to market (or delivery), and to gain optimal cost containment and savings. The Return on Investment (ROI) that recent customers are enjoying from taking a look at their print workflows has been eye-opening, especially in this labor, ink, toner, and media (paper) challenged market.

We invite you to listen in on this discussion with Drew and Pat, both knowledgeable players in the print and electronic delivery industries. They will set the table by describing the requirements for finishing and why it is important in today’s communication design, production, and delivery. From there, they will be your guide on how these multi-variant workflows can be managed and optimized while remaining flexible to the rapid changes and high-speed pace of today’s customer demand.

Whether you already have PDF as the heart of your print and digital/electronic delivery environment or still manage legacy file formats and structures such as AFP, IPDS, PCL, PostScript®, VIPP, or others, Drew and Pat have advice that can help your business. They will also share how production environments can leverage software and technology to create repeatable, manageable optimized workflows.